Sunday, February 28, 2010

Decoration or Communication?

Someone asked me recently why I combine graphic design and communication in one company - isn't it a disparate combination? Nope! They're the same thing to me. Design is about communication, not decoration. Designing is adding meaning, commentary, opinion. What's fascinating is the language of form and content together and what this signals to different people. Massive overlap. If you don't first decide precisely what you want to communicate, you can neither design nor hold a presentation properly. Do you really need to ask this question...?


So how do YOU choose illustrations for your Ppt slides?
Decoration or Communication...

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